May 06, 2024

·Share car layout in China's third- and fourth-tier cities

In Liuzhou, Guangxi, which is located in western China, more than 1,000 shared cars have been added to the public. In order to speed up the promotion, the public can rent a car for 3 hours for free by scanning the QR code on the shared car body and registering as required. At present, the number of registered users is more than 4,000.

In the past two years, shared cars have become an important part of Chinese urban traffic. As of the end of 2017, China's automobile time-sharing services covered more than 80 cities, and the scale and total amount exceeded 80,000. Although the layout of first-tier cities is relatively dense, some operators also value the market of third- and fourth-tier cities, and have begun to lay out in the third- and fourth-tier cities, taking the lead in seizing resources. Third- and fourth-tier cities such as Guilin, Beihai, Nantong, Changzhou, Wuxi and Jiaxing have already shared car operators.

In October 2017, Guangzhou Baodi New Automobile Co., Ltd. launched the “Round Car Rental” in Liuzhou, Guangxi. The company’s operation director Zhang Jie said that the transportation system of China’s third- and fourth-tier cities is increasingly diverse and perfect, subway and public transportation. Cars and other cities are gradually covering the city, but due to the individual needs of the consumer groups, the market still has strong demand for shared cars. The development of shared cars in Liuzhou exceeded its expectations. At the end of the week, the vehicle is basically not enough.

Zhang Jie said that the shared car smoothly entered Liuzhou and received strong local support. The company's 22 parking spots, including 7 points, are free for local authorities.

Zhang Jie said that a shared car can replace 10 to 15 private cars. In the future, as the number of points increases, people's range of travel can basically rely on shared traffic. Third- and fourth-tier cities have favorable conditions for convenient charging conditions and sufficient parking space resources. In addition, the operating costs of shared cars in third- and fourth-tier cities are much lower than those in first-tier cities. In Guangzhou, for example, the company rents a single parking space for more than RMB 1,000/month, while in Liuzhou, the average parking space rent is RMB 300/month.

Zhang Jie revealed that the company has already started sharing car business in more than 10 cities in China. Except for Guangzhou, the others are all third-tier cities, and they are currently in the urban layout of Beihai and Binyang in Guangxi.

In addition, in the 20 cities where the “Easy Travel” started in Wuhu, in addition to cooperation with FAW in Tianjin, other cities are mainly non-provincial third- and fourth-tier cities. Wuhu is the market with the largest investment, and currently has 2,300 vehicles in operation.

Tan Wei, the chief operating officer of Gofun Travel in Guilin in 2017, said that Guilin, as a famous tourist city, achieved better results after sharing the car. In the future, the investment will be centered on Guilin and further radiated to important tourist counties such as Yangshuo and Longsheng.

Xie Jiaqi, a Liuzhou citizen who has experienced shared cars, is full of praise. “At the peak of the trip, the taxis are not available, and the bus is too slow. Now there is a shared car, no matter what time, don’t worry about not getting in the car. gone back."

The industry believes that according to the “13th Five-Year Plan” in Guangxi, to the end of the “Thirteenth Five-Year Plan”, all urban and county areas must build charging piles, and there must be reserved lines, which can fundamentally solve the shared car. The main constraints. With official support for policy support and resource support, shared cars can really grow and develop.

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